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Putting man in the picture
Renzo Servadei, Managing Director Autopromotec
A blog such as Autopromotec, should focus essentially on technology, on innovation and the future. Of course, much will be said about these issues. Our aim is to deal with the most advanced technology currently offered by the automotive aftermarket, waiting for a firsthand experience at Autopromotec 2019. But never neglecting to put man right in the picture.
A few decades ago, quality and quality related certifications, such as the famous ISO 9000, represented a company’s added value. Subsequently, quality has been viewed as an essential condition, and not just an added value, without which one couldn’t even start talking about doing business. After that, the ability to innovate, to be at the forefront of technology, made the difference. Today, though, the industry is entering a phase in which, even the ability to innovate will become a commodity, a condition without which one cannot even start “playing the game”. What will then make the difference tomorrow? The ability to make technology "friendly" understandable and usable by man, whether motorist or car repairer.
Therefore, investments cannot neglect the role played by man, through information, training and awareness-raising campaigns on how technology can be “friendly”; reducing accidents and pollution, making work less tiring and more rewarding, improving the quality of life and creating opportunities for our children. May 2, 2019, a few days before the opening of Autopromotec, will coincide with the 500th anniversary of the death of the greatest genius of all time, Leonardo Da Vinci, who with his Vitruvian man taught us how man stands right in the centre of the picture, in the centre of the square that represents the earth and the circle that symbolizes the heavens.
500 years have passed since Da Vinci’s death, yet his teachings still deserve consideration for the future. Autopromotec, engaged in awareness-raising campaigns through several initiatives, is fortunate enough to be one of the automotive aftermarket’s most important showcases, as one of any economy’s driving sectors.
Therefore, investments cannot neglect the role played by man, through information, training and awareness-raising campaigns on how technology can be “friendly”; reducing accidents and pollution, making work less tiring and more rewarding, improving the quality of life and creating opportunities for our children. May 2, 2019, a few days before the opening of Autopromotec, will coincide with the 500th anniversary of the death of the greatest genius of all time, Leonardo Da Vinci, who with his Vitruvian man taught us how man stands right in the centre of the picture, in the centre of the square that represents the earth and the circle that symbolizes the heavens.
500 years have passed since Da Vinci’s death, yet his teachings still deserve consideration for the future. Autopromotec, engaged in awareness-raising campaigns through several initiatives, is fortunate enough to be one of the automotive aftermarket’s most important showcases, as one of any economy’s driving sectors.
